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The Growing Interest in the Legal Entity Regime in Advertising.

Revelo's research revealed that 40% of advertising professionals now consider hiring as a PJ positively, representing a considerable increase compared to the previous year. This movement is driven by the search for flexibility, freedom in choosing projects and a perception of greater potential for financial growth. With the context of the pandemic, there was a significant increase in the preference for hiring in the PJ modality, especially in areas such as technology, design and digital marketing.

You can check out more about this trend here.

 

Advantages and Disadvantages of the Corporate Contract:
Among the advantages of the PJ regime are the flexibility of working for several companies, the possibility of remote work, and flexible working hours. However, the transition from CLT to PJ comes with new responsibilities, especially with regard to financial management and tax obligations.

Professionals specialized in accounting highlight that the change from the CLT regime to the Legal Entity (PJ) regime brings with it a series of new responsibilities, especially with regard to financial management and tax obligations. According to Robson Araújo, CEO of SmartSolve and an experienced accountant, it is essential that individuals are fully aware of the accounting and tax complexities involved in this transition. For him, being well informed about these aspects is crucial for a smooth transition and to avoid possible complications in the future.

 

The Importance of Educational Resources:
Recursos educacionais como o e-book De CLT a PJ: O Manual do Publicitário para Mudança de Regime, elaborado pela Smartsolve, desempenham um papel crucial. Esse material fornece um roteiro completo para uma transição eficaz, abordando desde os benefícios de ser PJ até o passo a passo para uma transição tranquila, incluindo a abertura do CNPJ e a gestão contábil.

 

Opening Companies:
In addition to accounting and tax issues, the opening of companies It is also a fundamental aspect to be considered when making the transition to the Legal Entity regime. It is essential to understand the legal and administrative procedures necessary to properly start a business. Companies specializing in financial consultancy, such as Smartsolve, can provide valuable guidance in this process, ensuring that all steps are followed correctly and that the new company complies with current legislation.

 

À medida que mais profissionais da publicidade consideram a transição para o regime de Pessoa Jurídica, é essencial estar bem informado sobre as nuances contábeis e tributárias dessa mudança. A Smartsolve, como uma company specializing in accounting and financial consultancy, stands out as a reliable partner in this process. With its experience and commitment to excellence, Smartsolve offers support and guidance to advertising professionals, helping them navigate the complexities of the transition to the PJ regime and achieve financial success. To learn more about how Smartsolve can help you on this journey, contact contact us today.

 

(Santos, Guilherme. The Growing Interest in the Legal Entity Regime in Advertising.)

 

 

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